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EMBxFlow_NX2.jpg

Company

Year

Role

Credits​

Flow Snowboarding

2012

Creative Direction, Industrial Design


Lucien Vink, Zach Cranfield, Frank Bleck, Jonathan Hicks, Lifestyledesign, Inc.​

ACTION SPORT INNOVATION

Flow is known for their unique reclining highback binding, first introduced in 1996. The NX2 series bindings mark the culmination of a company regaining its seat at the table of top action sport brands. The Flow NX2 series bindings were the brainchild of Flow Design Director, Lucien Vink and designed by the talented team while at LSD. As senior designer on the project, EMB focused on the innovative new construction of the highback. 

 

“Our sole mission is to push the limits of design in order to maximize performance, comfort, convenience and most important of all - FUN - for snowboarders worldwide." - Flow Snowboarding

FLOW SNOWBOARDING

boots & bindings

NX2_highback2.jpg
EMB x Flow5.jpg
EMB x Flow4.jpg
Eric_Bergman_Flow_Nx2_6.jpg
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